Quibi, the mobile phone-only platform that offers installments of movies and TV shows in 10 minutes or less, found itself long on Emmy admiration.
The platform was launched at the beginning of the coronavirus pandemic and has endured a rocky start, with fewer subscribers than hoped. The company submitted more than a dozen shows for Emmy consideration and got a healthy 10 nods, mostly in the short form comedy or drama categories.
Laurence Fishburne, Jasmine Cephas Jone and Stephan James all got nominations for the police drama “#FreeRayshawn,” while Christoph Waltz got a nod for “Most Dangerous Game” and Corey Hawkins for “Survive.”
Anna Kendrick earned a nomination for “Dummy,” Kaitlin Olson for “Flipped” and Kerri Kenney-Silver for a reboot of “Reno 911!” In addition, “Most Dangerous Game” and “Reno 911!” also earned outstanding short form comedy or drama nods. Quibi earned as many nominations as Comedy Central and BBC America.
That represents a success for Quibi's creators Jeffrey Katzenberg and Meg Whitman, who have been pushing for the platform to finally get some buzz and recognition. In its first year, that's no small accomplishment.